Understanding the Collection and Use of Personal Information by Mercedes-Benz Australia/Pacific

As a leading automotive brand, Mercedes-Benz Australia/Pacific Pty Ltd (ACN 004 411 410) understands the importance of collecting and using personal information in a responsible and transparent manner. In this article, we will explore the types of personal information collected by Mercedes-Benz Australia/Pacific, how it is used, and the measures taken to ensure its security.

Personal information is collected for various purposes, including 'mercedes c350e' specifications, educational qualifications, resume and reference checks, image and video recording during market research or through security cameras, voice recordings of inbound and outbound calls, location tracking via anti-theft vehicle technology in loan and demonstrator vehicles, cookies, website tracking, and usage information.

The company collects personal information that is reasonably necessary for its functions and activities. This includes current and past vehicle information, details about individuals' identity, registration and driver's licence details, residential and/or business address, and postcode. Mercedes-Benz Australia/Pacific also collects other forms of identification used to confirm an individual's identity.

The privacy policy applies to customers, potential customers, suppliers, service providers, dealers, agents, contractors, secondees, potential employees, temporary staff, and does not typically apply to current or former employees. If you have any privacy concerns relating to an independent dealer or agent, it is recommended that you contact the relevant party directly.

As a responsible organization, Mercedes-Benz Australia/Pacific is bound by the Privacy Act 1988 (Cth) and specifically, the Australian Privacy Principles contained in Schedule 1 of that Act. This means that individuals have certain rights and protections when it comes to their personal information.

Some of these rights include making complaints about how personal information has been managed, accessing, updating or correcting personal information, and being notified when personal information is used for direct marketing purposes. Individuals also have the right to know how and why personal information is collected, used, and disclosed, as well as what types of sensitive information are collected.

To ensure the security of personal information, Mercedes-Benz Australia/Pacific takes various measures, including implementing technology and processes that help prevent unauthorized access or disclosure of personal information.

In conclusion, Mercedes-Benz Australia/Pacific prioritizes the protection and responsible use of personal information. The company is committed to being transparent about how it collects and uses personal information, and provides individuals with certain rights and protections under the Privacy Act 1988 (Cth). By understanding the collection and use of personal information by Mercedes-Benz Australia/Pacific, individuals can better understand their privacy rights and make informed decisions when interacting with the company.

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